Adapt Your Website for GEO-Primed Buying Groups

In this session Niall Moran from Marketbridge unpack how LLMs are transforming discovery, engagement, and conversion — and what you can do to stay ahead.


Watch the session to:

  • Understand how LLMs are reshaping B2B buyer journeys
  • Ensure your website becomes part of AI-driven discovery

  • Build a framework for GEO (Generative Engine Optimization) success
  • Optimize your content and structure so AI tools represent your brand accurately
  • Turn website visitors into high-intent buyers through contextual, personalized experiences