See how Trendemon can increase conversion of anonymous target visitors to pipeline opportunities without requiring developers, designers or data scientists.
In almost every conversation we are having with a major brand, the topic of privacy and the handling of private users’ data is discussed. Of course, GDPR was the main trigger for these discussions. But today, now that the initial shockwaves have subsided a bit, it’s a good time to take a deeper look into the issue. The purpose of this post is to explore how some corporations are adapting to this new environment where personal data is protected by...
It’s not every day a young and innovative startup gets a chance to meet with dozens of directors and VPs from the world’s top brands’ business units, hear what they focus on and share with them what they do. In February 2019 TrenDemon was selected to participate in “The Bridge Builders” Commercialization program. The program, sponsored by Coca-Cola, Walmart, Turner and Mercedes-Benz is aimed at closing the gap between the entrepreneurial community in Israel and the US market. We have...
Over the past few years since our founding, TrenDemon has received numerous recognitions and Thumbs Up from the Industry. We’re pleased to announce our latest feat – winning the award for “Excellence in Promoting Trade Relations between Israel and Japan in the Field of Analyzing the effectiveness of content marketing” by the Israel - Japan Friendship Society and Chambers of Commerce. Honoured at The 2nd JIIN Business Forum in Jerusalem before Hon. Mr Eli Cohen, Minister of Economy & Industry,...
“Over 90% of content that companies produce is ineffective at driving business goals”. This was from Avishai Sharon, our CEO here at Trendemon, in his recent interview with ILTV about our product. Capturing only 10% of the market is a tremendous waste of resources, so why waste them? How can you capture more engagement from your users? That’s where TrenDemon comes in. By tracking individual user journeys to understand what content is most successful, TrenDemon can help you maximize ROI....
Here’s the truth: conversion web design isn’t just about making your website look good—it’s about turning visitors into customers. A well-designed site creates a seamless experience that guides users toward taking action, whether that’s signing up for a free trial or making a purchase. Why does this matter? Because your website is often the first impression of your business. A strong web design can increase trust, boost engagement, and most importantly, increase conversions. Ultimately, the bottom line is simple: investing...
Being a content marketer can be hard. You need to constantly be feeding the beast with new content and after a while, it can get difficult to always come up with fresh ideas. We get that. That’s why we wrote this new whitepaper. We set out to understand what made popular content successful at each stage of the marketing funnel so that we could give you tips and tricks to use when creating your own content.] One of TrenDemon’s capabilities is the...
Last week, I had the pleasure of presenting at Content Marketing Conference in Boston. While I really enjoyed sharing some new concepts and ideas with the attendees, I enjoyed the sessions even more. One of the unique things about this conference is that the keynotes are all about the intersection of content marketing and comedy, which makes for a pretty entertaining 3 days. I came back armed with some great insights. Here are just a few of them: 1) When in doubt,...
Earned Media Value (EMV) is a critical metric in modern marketing. It represents the estimated value of media coverage or customer-driven content that your brand receives without directly paying for it. Think of social media mentions, shares, online reviews, and articles written about your brand—this is the power of earned media. Why does it matter? Unlike paid campaigns, earned media value provides a measure of how effective your marketing efforts are in generating organic buzz and increased brand awareness. By...
When a new customer starts using our product, I always ask them the same question: "What is your main pain point? What insights are you hoping to discover? Many of them answer that they would like to know what the typical journey is for all the users that convert. In the beginning, this made sense to me: Of course, there is the best route to the office, and so people should take it. But as I dug in the data, looking for that...
Outbrain is a native advertising platform that helps advertisers get their content discovered through recommendation units on publishers’ websites. More than 35,000 websites carry Outbrain's promoted articles, while the company delivers more than 275 billion recommendations and one billion users each month. Our partnership with Outbrain started a little over a year ago with a small test on a single client. Since then we've expanded our partnership significantly. It's been incredibly exciting to see how our insights really make an impact and...
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