https://player.vimeo.com/video/483002972?autoplay=1 A quick 5 minute tour of our new system, showing customer examples, insights you can glean from the dashboard, how to setup activation campaigns and how Trendemon supports ABM methodologies.
https://vimeo.com/480671037 Our latest release, with a completely new UI, a whole new set of powerful features to help you prove and improve content marketing ROI.
Over the past months we have been witnessing the migration of entire B2B business processes from offline to online. Field sales have transformed into inside sales and field marketing into digital. In our recent webinar, we discussed some of those transformations. We showed how Account-based marketers are finding new ways to engage target accounts online as well as leverage personalization. A major cornerstone of that transition process is the website. It's more important than you may think. Your website is...
Enterprise marketers that relied on direct, offline contact at events and conferences as a major source of leads are waking up to a new reality. In this webinar we will share stats and insights from our work regarding trends in customer journeys, especially in cyber security companies and discuss ways b2b and ABM marketers are closing the distance between them and target accounts online by leveraging account-based identification and personalization to engage their pipeline. Watch our webinar, done in collaboration...
Feedback is the lifeblood of marketing. Without a proper feedback loop, it's hard, almost impossible, for marketers to know whether their efforts are bearing fruit. When we started Trendemon, we seeked to answer What is the ROI of Content Marketing. It was that blindness content marketers suffered from, not knowing how their creative efforts impacted revenue, which prompted us to search for a solution. Today, we see enterprise marketers plagued by another blindness, but one that we're not sure most...
By: Halel Porat, Trendemon COO and Head of Customer Success The Sudden Death of Field Marketing The new reality of the COVID-19 pandemic has set the marketing industry on its ear in 2020. Events, shows, and field marketing are all out the window for B2B companies, replaced by ebooks, case studies, and webinars as just about everyone works from home. To overcome these new challenges, marketing teams are rethinking their strategies, and most shift to focusing on their own media....
Written By - Zach Watson Content strategy has a keyword problem. Just ask any writer where they get their ideas from. They’ll all respond with keyword research. I’m not saying that’s a bad thing in itself. Content strategy must be data-driven. But relying solely on data from Ahrefs, Moz, or some other keyword tool is like only listening to music on Billboard's Top 100. Sure, there’s good stuff on that list, but you’re also missing out on tons of important...
Lately, we see more companies and businesses around us forced into distress by COVID and its aftershocks. We are also experiencing our own share of upheaval. Having gone through several shocks in the past, I found myself thinking through some of the lessons that I’ve learned over the past few years. There are five key lessons that are now helping our company to face uncertainty, diminishing resources, and an unstable environment. As I was thinking through some of these lessons,...
How is ABM helping marketers adapt to the coronavirus era? As with many transitions (like work from home), Covid-19 has accelerated many organizational transformations. One of those transitions is the shift to ABM. This is in part due to the growing focus many companies now give to their existing customers and pipeline. Even before coronavirus, over 45% of marketers report achieving more than double the ROI from ABM. So, we wanted to break down ABM into 5 specific stages companies...
We’re proud to share our most extensive product release to date, with new powerful Account Based Marketing capabilities that will supercharge your marketing performance: Turn anonymous traffic to identified visits from enterprises and see from which specific campaigns your key accounts are coming from: Why is this important? This will help you find out whether your marketing campaigns are effective at bringing in relevant visitors. Improve your ROI by focusing on those channels that actually yield the most relevant and engaged enterprise audiences. See...
By submitting this form, I agree to Trendemon's privacy policy.
