I had the pleasure of chatting with Marko Velimirović to discuss Trendemon's journey, our mission and what sets us apart in the marketing & sales technology space. Some key takeways: What Problem do we solve? The problem that we are helping our customers solve is how to understand if a user that is coming to their website is a relevant potential buyer. We help them understand what they are doing on their website, what’s the content they are engaging with,...
It’s not every day a young and innovative startup gets a chance to meet with dozens of directors and VPs from the world’s top brands’ business units, hear what they focus on and share with them what they do. In February 2019 TrenDemon was selected to participate in “The Bridge Builders” Commercialization program. The program, sponsored by Coca-Cola, Walmart, Turner and Mercedes-Benz is aimed at closing the gap between the entrepreneurial community in Israel and the US market. We have...
Over the past few years since our founding, TrenDemon has received numerous recognitions and Thumbs Up from the Industry. We’re pleased to announce our latest feat – winning the award for “Excellence in Promoting Trade Relations between Israel and Japan in the Field of Analyzing the effectiveness of content marketing” by the Israel - Japan Friendship Society and Chambers of Commerce. Honoured at The 2nd JIIN Business Forum in Jerusalem before Hon. Mr Eli Cohen, Minister of Economy & Industry,...
“Over 90% of content that companies produce is ineffective at driving business goals”. This was from Avishai Sharon, our CEO here at Trendemon, in his recent interview with ILTV about our product. Capturing only 10% of the market is a tremendous waste of resources, so why waste them? How can you capture more engagement from your users? That’s where TrenDemon comes in. By tracking individual user journeys to understand what content is most successful, TrenDemon can help you maximize ROI....
Outbrain is a native advertising platform that helps advertisers get their content discovered through recommendation units on publishers’ websites. More than 35,000 websites carry Outbrain's promoted articles, while the company delivers more than 275 billion recommendations and one billion users each month. Our partnership with Outbrain started a little over a year ago with a small test on a single client. Since then we've expanded our partnership significantly. It's been incredibly exciting to see how our insights really make an impact and...
Let’s face it: B2B marketing isn’t getting any easier. The competition is fierce, the sales cycle is long, and buyers are more informed than ever. But here’s the thing: with the right strategies, you can still crush it in the B2B sales process. Whether you’re looking to land more leads, shorten your sales pipeline, or figure out how to improve B2B sales, the key is taking a smarter, more focused approach. In this guide, I’m going to show you exactly...
Imperva is a leading provider of enterprise-scale data and application security solutions that enable compliance and protect critical information from criminal activity. Recognized for its world-class technology, at the time of writing this case study, Imperva was the only company to have led Gartner’s Magic Quadrant for Web Application Firewalls for four consecutive years. They're also a valued TrenDemon customer. We've been working together for a little over a year, and I must say - it's a true pleasure. Imperva works...
We are thrilled to announce the opening of our office in Tokyo! Last week, Avishai Sharon our CEO and Halel Porat, VP Customer Success and Operations kicked off our Japanese adventure with an opening gala attended by Outbrain, Amana, Treasure Data, GumGum, and many more. We were thrilled to share TrenDemon's vision for our business in Japan and beyond. Our new office address in Tokyo: 4-21-2 Nishiazabu Minato-ku, Tokyo, 106-0031 JAPAN Here's to an amazing 2018 in our new home!
I was running late for my next meeting. I rushed to the car- a rental I picked up at the airport - and starting looking frantically for the sat nav. This was a few years before Waze and Google Maps when digital navigation was just starting out. I launched the maps app from the display panel and typed in the address. A marker showed me the locations on a detailed street map of the area. I spent a few more...
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